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MKT 498 Practice: Week 5 Discussion Question 1
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MKT 498 Practice: Week 5 Discussion Question 1
Respond to this week’s discussion.
Post your response to the discussion area.
FTC violations
The Federal Trade Commission’s mission is to protect consumers and promote competition among companies, both domestically and globally.
- Visit the Federal Trade Commission press releases website at https://www.ftc.gov/news-events/press-releases. Find a press release regarding a case where one or more advertising, marketing, or communications regulations were violated and acted upon by the FTC. Summarize the issue, the FTC’s findings, and the consequences for the violator. Provide the URL for the press release you read. How could the company have avoided violating the FTC regulation(s)?