BSCOM 268 Wk 2 Discussion – Entertainment Media

Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students.

Due Thursday

Respond to the following in a minimum of 175 words:

Provide an example of a celebrity endorsement.

Discuss the effectiveness of using celebrities for product/service endorsements or advertising. Why or why not?

Due Monday

Reply to at least 2 of your classmates. Be constructive and professional in your responses.