COM 537 Week 2 Individual: Internal and External Stakeholders

Resource: Internal and External Stakeholders Grading Guide

Purpose of Assignment 

This assignment provides students with the business scenario they will use for assignments throughout the course. The scenario requires students to imagine themselves inside an organization as consultants and to determine how to respond given the organization’s circumstances. Students utilize concepts from the weekly readings to identify the internal and external stakeholders and to understand the needs, motivations, and perceptions of each audience.

Assignment Steps 

Resource: Best Game Productions: Company Background and Business Scenario.

Analyze the information provided to you in the Best Game Productions: Company Background and Business Scenario document.

Create a 1,400-word analysis in which you complete the following:

• Explain the business scenario faced by Best Game Productions.
• Identify the organization’s internal and external stakeholders.
• Explain how the business scenario at Best Game Productions affects multiple internal and external stakeholders.
• Identify the needs, motivations, and perceptions of each stakeholder.

Cite at least two references in your paper. 

Format your paper consistent with APA guidelines.

Submit your assignment.