COM 537 Wk 4 Discussion 1

Students need to contribute three substantive posts in this discussion by the due date indicated. The substantive posts can be any combination of responses and replies.

Discuss recent television commercials, promotional videos, or other marketing and sales messages that used storytelling to frame a persuasive message. Was each message structured with a distinct beginning, middle, and end? How was the “hero” presented in each case? How persuasive was each message likely to be, given what you can surmise about the target audience?