HCS 440 Week 2 Health Care Historical Trends and Marketing Impact

Write a 1,050- to 1,750-word paper in which you explain your position on national health care spending in the United States. Include information on the following:

• Examine the historical trends and impact of health care spending.

  • How has the level of national health care spending changed compared to the overall spending in the U.S. economy?
  • Has the trend been overall positive or concerning for the economy and consumers?

• Examine what impact marketing has on health care spending.

  • What impact can the marketing efforts of a facility have on the types of patients it attracts? What impact does it have on the willingness of payers, such insurance companies and Medicare/Medicaid, to cover the cost of the services?
  • How do health care facilities spend on marketing efforts to differentiate themselves from competition and to attract patients?

• Provide a forecast of the following:

  • The future economic needs of the health care system
  • Why these needs should be addressed
  • How you envision these needs will be financed

Format your paper according to APA guidelines.

Click the Assignment Files tab to submit your assignment.