MKT 498 All Discussions

INTEGRATED MARKETING STRATEGY

The Latest Version A+ Study Guide

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MKT 498 All Discussions Link

https://hwsell.com/category/mkt-498/

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MKT 498 Wk 1 Discussion – Practice: Effective Brand Management

Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students.

Due Thursday

Respond to the following in a minimum of 175 words:

Name some resources used for effective brand management. Why are these effective? How do emerging trends effect these processes? How does social media impact communication in marketing?

Due Monday

Reply to at least 2 of your classmates. Be constructive and professional in your responses.

MKT 498 Wk 2 Discussion – Practice: Buyer Behavior and Market Segmentation

Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students.

Due Thursday

Respond to the following in a minimum of 175 words:

What are the main business models for buyer behavior? How do these models explain buyer behavior? Which one do you identify with most as a consumer? Why?

Due Monday

Reply to at least 2 of your classmates. Be constructive and professional in your responses.

MKT 498 Wk 3 Discussion – Practice: Marketing Processes, Tools, and Channels

Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students.

Due Thursday

Respond to the following in a minimum of 175 words:

Media selection is an important consideration in any IMC plan. How do you determine the right media to recommend for a client? Think about the product you are currently writing about. What are the pros and cons of the media you might select? Does digital marketing enhance your IMC plan?

Due Monday

Reply to at least 2 of your classmates. Be constructive and professional in your responses.

MKT 498 Wk 4 Discussion – Practice: Integrated Marketing Communication (IMC) Tools

Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students.

Due Thursday

Respond to the following in a minimum of 175 words:

Define Integrated Marketing Communication (IMC) tools. How do these tools help create successful marketing campaigns? Provide examples.

Due Monday

Reply to at least 2 of your classmates. Be constructive and professional in your responses.

MKT 498 Wk 5 Discussion – Practice: Effective Marketing Techniques

Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students.

Due Thursday

Respond to the following in a minimum of 175 words:

Throughout your program you’ve learned a variety of approaches to marketing. As you prepare to use your degree in your future career, what are some of the marketing techniques that you find most effective? Why? How will you implement these into future projects? Provide examples.

Due Monday

Reply to at least 2 of your classmates. Be constructive and professional in your responses.