RES 351 Week 4 Team Presentations – Conducting Business Research Part 2

Use information presented in Conducting Business Part 1 to develop a Microsoft® PowerPoint® presentation of at least 10-15 slides representing a research brief to senior management.

Provide a brief overview of the organization.

• Strategic direction of the company including mission, vision, goals, objectives and targets?
• The one issue, opportunity, or problem facing the organization
• The management dilemma

  • The research questions for the business research problem
  • The hypotheses for the business research problem.

• Provide several alternative solutions to the opportunity or issue.
• What is your suggested solution? Explain why.

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