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BSCOM 324 Week 3 Method Comparison
Select media content of your choosing, such as a commercial or political speech, and analyze this content using the following:
- Aristotle’s ethos-pathos-logos to categorize appeals
- Burke’s dramatism analysis and a fantasy theme or metaphor analysis
Write a 700- to 1,050-word paper on the following points after analyzing your media content:
- For the same content, how do the results differ?
- Is there a preference for one approach over others, and why?
- Why do some types of content appear more amenable to a particular approach?
Format your assignment and all sources according to appropriate course-level APA guidelines. It’s also assumed that when you are asked to submit APA papers, you understand that means including: A Title page, Reference page, Abstract, Running Headers, Subheadings, Proper Citations, and that they are written in third person.
Submit your assignment. NOTE: Submit the final paper rather than a draft or the system will not allow me to write directly onto the paper.