PHL/458

CREATIVE MINDS AND CRITICAL THINKING

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PHL 458 Week 1 Critical and Creative Thinking in Society Short Essays

Write a paper of 200 to 250 words on each of the following topics:

• Describe a situation of public interest in which critical and/or creative thought could have been used for a better outcome. Describe why it is important that leaders think critically and creatively in similar situations.
• Define free will, truth, knowledge, and opinion (as presented in The Art of Thinking). Explain how we use them to form thoughts. What role does each play in critically assessing situations?
• Identify three hindrances to the critical-thinking process. Determine methods for overcoming these hindrances. Identify a time in which you experienced a hindrance in critical thinking. Describe a method you could use to overcome the hindrances.
• Identify a message in advertising. Describe how you perceive the message of the advertisement. Try to determine the reality of the advertisement. Distinguish between your perception and the reality of the message.

Format your assignment according to appropriate course level APA guidelines.

Submit your assignment to the Assignment Files tab.

PHL 458 Week 2 Creative Spark Talk Analysis

Perform an internet search for “Creative Spark” TED channel.

Review the entire list of talks on the “Creative Spark” TED channel.

Select one talk that is of interest to you, and watch it in its entire length.

Write a 700- to 1,050-word summary of the salient points made in the talk and its supporting details that catch your interest.

Indicate the name and position of the speaker and the location and year of the talk in your summary.

Conclude your summary with a reflection of the following:

• How the talk’s content illuminates some of the stages of creativity
• How the topic of the talk relates to the concepts of imagination and curiosity
• How some of the points made in the talk might apply to your personal experience and benefit society as a whole

Format your assignment according to appropriate course level APA guidelines.

Submit your assignment to the Assignment Files tab.

PHL 458 Week 2 Think Different Exercise

In 1997, Apple, Inc., supported its “Think Different” marketing campaign with a one-minute commercial featuring black-and-white footage of 17 iconic 20th-century personalities. The commercial was conceptualized by the Los Angeles-based advertising agency TBWA/Chiat/Day.

Find a copy of this commercial, also known as the “Crazy Ones” commercial, on the Internet and watch it.

Review the University of Phoenix Material: Creative Thinkers.

Choose a subset of one or two individuals per team member from among these 17 creative thinkers.

As a team, discuss the following questions:

• What did each of the individuals contribute to the world?
• How was each contribution rooted in creative thinking; that is, how did each change existing paradigms of seeing or experiencing the world?
• Are there defining characteristics shared among all or most of the individuals?
• Why did Apple choose these individuals to appear in this advertisement?

Summarize your findings in a 700- to 1,050-word document.  Your summary does not need to include a direct answer for each individual and/or bullet point.

Format your assignment according to appropriate course level APA guidelines.

Submit your assignment to the Assignment Files tab.

PHL 458 Week 3 Evaluating Truth and Validity Exercise

Select two of the scenarios in the Applications list 12.2 (a.-ff.) at the end of Ch. 12 in The Art of Thinking.

Apply the following in a paper of 600 to 800 words for each scenario:

• Evaluate each argument, using the four-step process described on pp. 197-198, regarding soundness of reasoning (truth and validity).
• Explain your assessment, and add alternative argumentation where necessary.

Format your assignment according to appropriate course level APA guidelines.

Submit your assignment to the Assignment Files tab.

PHL 458 Week 3 Solutions Presentation

Search for problematic societal issues of public interest and pick one issue you would like to resolve. Please note that the topic you choose will be addressed, again, for an assignment in Week 5.

Express the issue you found in your search. Refine your expression and include both the original and the refined version.

Justify your revision.

Investigate the issue by obtaining necessary information. List the questions you must answer to understand the issue.

Conclude your investigation with a thorough explanation of the issue, including answers to each of the questions you identified.

Produce ideas toward resolving this issue. Take note of all of your initial ideas; whether you think they are ridiculous or serious is not important.

Discuss the two ideas that you think are the most imaginative, original, and positive potential solutions to the issue.

Summarize your process and initial solutions.

Refine your team’s solutions by following Ch. 12 (overcoming errors in reasoning) and Ch. 13 (refining resolutions) of the text and decide on the better of the two.

Present your refined final resolution including an implementation plan.

Create a 10- to 15-slide Microsoft® PowerPoint® or other media presentation.

• Local Campus students, present your resolution process in a 10- to 15-minute presentation.
• Online students, use detailed speaker notes to describe your team’s experience at each stage.

Include one or two slides on each of the following:

• Original issue
• Initial resolutions
• Critical examination of best resolution
• Evaluation of the argument
• Revised argument
• Refined resolution with implementation plan

Format your assignment according to appropriate course level APA guidelines.

Submit your assignment to the Assignment Files tab.

PHL 458 Week 4 Troubleshooting Creativity

Identify an instance in which an individual or group was unsuccessful in using creative thinking to solve a problem, such as the passage of prohibition in the United States in an attempt to reduce crime and improve living conditions for the working class.

Research your chosen failure of creative thought.

Write a 700- to 1,050-word essay in which you:

• Briefly introduce your chosen example of flawed creative thought.
• Explain how and why this attempt to make a change or solve a problem was unsuccessful.
• Propose one or two new creative solutions to the underlying problem.

Format your assignment according to appropriate course level APA guidelines.

Submit your assignment to the Assignment Files tab.

PHL 458 Week 4 Nomination of Creative Hero

Review the list of names provided in the University of Phoenix Material: Creative Genius List.

Select two individuals, one from each column on the Creative Genius List, who are famous for their creative ideas (one from each column).

Research their biographies in the University Library and on the Internet.

Create a presentation to summarize your campaign. Include the following in your presentation:

• Information about each of the thinker’s unique contributions to society
• The problems or issues that their ideas sought to solve
• A description of the solutions and how his or her ideas were implemented
• Each thinker’s personal/social/political environments and how you think these factors contributed to their creativity
• The creative process of each thinker, including any obstacles they faced, and a comparison of the creative processes underlying each individual’s work
• A critique of their ideas: Could they have done anything differently?
• How did their work fit into the existing framework of understanding in their field, and how did it advance further understanding of the field?

Organize your work in a Microsoft® PowerPoint® presentation of 10 to 12 slides. (This slide count does not include bookkeeping slides: title page, notes, etc. The slide count listed above should only include content slides.)  Include detailed descriptions of audio/visual, internet, or other media used in your persuasive campaign.  (If your team has the skills, you may elect to create sample pieces, but this is not required.)

Include at least four academic references.

Format your assignment according to appropriate course level APA guidelines.

Submit your assignment to the Assignment Files tab.

PHL 458 Week 5 Troubleshooting Communication

Identify an instance in which an individual or group presented a sound and creative solution to a problem, but failed to persuade their target audience to accept the proposed solution.

Identify the mistakes made during this failure to communicate.  Consider failures in audience research, in understanding audience objections, and in the presentation of the proposed solution.

Write a 700- to 1,050-word essay in which you:

• Briefly summarize your chosen instance of failed communication.
• Discuss the reasons why the original persuasive campaign was unsuccessful.
• Propose a revised persuasive campaign that might have succeeded.

Format your assignment according to appropriate course level APA guidelines.

Submit your assignment to the Assignment Files tab.

PHL 458 Week 5 Persuasive Communication Presentation

Consider the social issue identified by your Learning Team during Week 3 of this class.

Identify your target audience, and highlight their key characteristics and concerns.

Develop a campaign to persuade the public to adopt the solutions that you identified during Week 3.  (You may modify the solutions that you proposed during Week 3, if you wish).

Select the most appropriate media tools to persuade your intended audience to accept your proposed solution to your chosen social issue. Possible tools include a political campaign, a city council proposal, an editorial article, a commercial, a radio-style podcast, a comprehensive political pamphlet, an interactive game, a website, and so forth. Focus on creativity and on solid persuasive technique.

Create a presentation to summarize your campaign. Include the following in your presentation:

• A discussion of the key characteristics of your target audience
• An explanation of the main persuasive strategies and arguments that you will employ, and why you expect these to be effective
• Consideration of possible reasons your audience might reject your ideas.
• A discussion of ways to overcome these anticipated audience objections.

Organize your work in a Microsoft® PowerPoint® presentation of 10 to 12 slides. (This slide count does not include bookkeeping slides: title page, notes, etc. The slide count listed above should only include content slides.) Include detailed descriptions of audio/visual, internet, or other media used in your persuasive campaign.  (If your team has the skills, you may elect to create sample pieces, but this is not required.)

Format your assignment according to appropriate course level APA guidelines.

Submit your assignment to the Assignment Files tab.