RES 320 Week 5 Research Report

Resource: University of Phoenix Material, Project Overview

Part 1

Select an industry or actual company and chose an appropriate research topic that would likely occur within either.

Find and summarize 8 to 10 peer-review articles that are pertinent to the selected research topic.

Part 2

Address the role that might be played by qualitative research, quantitative research, secondary data, and survey research. Once decisions are reached about the approach and techniques to be used, the Learning Team should:

Work on a sampling plan for the project.
- Consider the population in which you are interested (what are its demographic and pyschographic traits or characeristics.
- What type of sampling plan is needed to create a representative sample? Consider the costs of the different sampling plan options.
- List the advantages and disadvantages of the various types of sampling plans.
- Select one of these for the project. Why did you chose it?

Part 3

The Learning Team should focus on questions that will be part of a survey used to research the topic. Consider the various types of questions you could ask on this survey:
- What are some of the advantages and disadvantages of the various types of questions, given your research methods, population, and sample?
- Select a type of question most appropriate to your purposes and choose a response scale.
- Develop five to ten questions that are representative of the survey you are proposing.

Part 4

Write the final research proposal on your topic, along with the hypothetical results. The word count is 2,500 – 2,750 words. If surveys have been conducted on this topic by others,use some of their results in your proposal.

The audience for the team’s report is the company’s upper management.

Format consistent with APA guidelines.